Digital Analyst

Job Description

Job Description

• Lead  digital projects as the measurement and analytics point-person, identifying reporting requirements, monitoring the technical implementation, and evaluating post-launch metrics
• Participate in additional business intelligence activities related to data analysis and reporting as needed
• Proactively identify opportunities and make recommendations to improve website and marketing campaign effectiveness by drilling into data to increase profitability and growth.
• Troubleshoot, provide recommendation and solve issues related to marketing, product or merchandising issues using insight gained from detailed analysis
• Identify, implement and integrate new KPI’s that can be used to benchmark the effectiveness of various engagement initiatives
• Develop and implement best practices related to analyzing user behaviour across our digital properties, configuring web/mobile analytics technology, and interpreting data
• Help drive business decision-making by educating and informing Voilà teams on digital metrics
• Manage and maintain Google Tag Manager (GTM)
• Working as a key player within the integrated marketing campaign process to develop the content linking strategy, including deployment
• Collaborate with product management team and Ocado on development the web user experience, delivery and maintenance
• Collaborate with Digital & Media teams with Web analytics and support with overall Digital transformation of the organization through effective use of technology
• Promote a culture of test and learn, by designing marketing tests, measuring the outcome and recommending data-driven business actions
• Use variety of software tools, such as spreadsheets, databases, reporting/analytical software to assemble and format data and reports
•  Work with IT and technical teams to define and automate regular tasks and reporting

Job Requirements

•    Bachelor’s Degree required, preferably in science, computer science, economics, mathematics or statistics
•    3+ years experience in digital analytics.  Must have experience working as a member of an e-commence team including advanced SQL, demonstrated knowledge of Google Analytics and an understanding of digital technologies as they relate to analytics on an ecommerce site
•    Hands on experience in managing and implementing Enterprise level Google Analytics, Google Tag Manager
•    Experience with Cloud Data Infrastructure, machine learning in Python, and Sales Force preferred
•    Strong Project management skills in a complex matrix organization
•    Experience with multivariate or AB (split) testing
•    Experience working with Business Intelligence Tools (i.e. Tableau, Microstrategy etc.)
•    Experience running advanced SQL queries
•    High attention to detail and accuracy

Sobeys is committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.

While all responses are appreciated only those being considered for interviews will be acknowledged.

We appreciate the interest from the Staffing industry however respectfully request no calls or unsolicited resumes from Agencies.